AI SEO Specialist & Copywriter in Liverpool
— Helping Businesses Succeed in AI-Driven Search Environments.
Meet Miriam Sauter
Technical SEO and Research-Backed Copywriting
With 14 years of experience in SEO and content strategy, I help professional service firms connect with the right clients through thoughtful, research-backed search strategies. My approach blends technical SEO expertise and compelling copywriting to maximise your website’s performance in both traditional and AI-powered search.
I hold certifications in AI Ethics and Elements of AI from the University of Helsinki, and I’m currently expanding my expertise in AI law and governance. This enables me to help businesses adapt to the evolving landscape of search with strategic foresight and a commitment to responsible, purposeful digital marketing.
Future-proof your business for google’s AI Mode & AI Overviews.
Go beyond short-term fixes with expert technical SEO, research-backed content, and flexible monthly retainers.
I offer technical SEO audits, strategic keyword research, and high-impact copywriting. I’ll help you improve your website’s visibility, attract targeted traffic, and convert visitors into loyal clients.
optimise for AI-driven search that prioritises user intent.
- Emphasis on high-quality, substantive content
- Transparent and strategic communication
- Proactive optimisation for AI Overviews and AI-driven search
- SEO strategies aligned with your objectives
excel in traditional & generative AI search.
Optimise your digital strategy for lasting growth with expert monthly SEO support focused on foundational elements.
Utilising machine learning algorithms to optimise content that resonates with your target audience and ranks higher in traditional and GenAi search results.
Experience
Proven Expertise Backed by 14 Years of Success in SEO & Content Strategy
My background spans search specialist and senior leadership roles, complemented by formal AI certifications from the University of Helsinki and ongoing training in AI law and governance. This combination gives me a comprehensive understanding of the search engine ecosystem and the evolving impact of AI on digital marketing.
2011
PPC Executive
Latitude Digital Marketing (permanent)
2011 – 2013
Online Marketing Manager
Transglobal Express (permanent)
2013 – 2015
SEO Offsite Lead
The Very Group/Shop Direct (permanent)
2015 – 2017
Digital Strategy Director
Hit Search (permanent)
2017 – 2020
Director of Owned & Earned Media
We Influence/Webtise (permanent)
2020 – Present
SEO & Content Manager
RMS – PR | Marketing | Design (freelance)
2020 – Present
Freelance SEO Consultant & Copywriter
Self-employed (freelance & contract)
2021
Alexa Voice Skills UX Test Lead
Amazon Audible (via Hi Mum! Said Dad, freelance)
2022 – 2023
Sleep Health Copywriter & Consultant
Naytal / Maven Clinic & Tommee Tippee (freelance)
2025
Certified Professional in Ahrefs’ Marketing Intelligence Platform
Ahrefs (official exam)
2025
Ethics of AI & Elements of AI (Certifications)
University of Helsinki (online courses)
Monthly Retainer Rates
Starting at £325 per month, I provide ongoing SEO and copywriting services, including regular blogs posts, landing page content, keyword research and performance tracking.
Essential
For businesses maintaining and building upon their SEO strategy.
From
£
325
Per Month
1 day dedicated support
Technical health monitoring & optimisation
Keyword tracking & reporting
Local business profile updates
Foundational content optimisation
Accelerated
For businesses ready to accelerate their organic growth.
From
£
900
Per Month
3 days dedicated support
Includes all Essential features
Examples of additional support (based on your needs):
Continuous on-page SEO optimisation
Monthly copywriting (2 landing pages or blog posts)
Competitor tracking
Backlink monitoring
Comprehensive
For established businesses seeking market leadership.
From
£
1,700
Per Month
6 days dedicated support
Includes all Accelerated features
Examples of additional support (based on your needs):
Advanced technical SEO fixes
Content strategy development
Additional content creation (3 pieces)
In-depth competitor analysis
Priority support
Flexible Monthly Retainer Terms
Payment structure: The remaining 50% for the first month is due upon completion of agreed activities, along with a 50% upfront payment for the following month’s services. Support activities are tailored to your specific needs each month. 30-day rolling contract with 30 days’ notice for cancellation.
New clients: A 50% deposit is required before work begins. Upon completion of the first month’s agreed-upon activities, the remaining 50% for that month, along with a 50% upfront payment for the following month’s services, will be due.
Testimonials
What people say about working with me.
Miriam’s focused approach and genuine interest in our objectives led to significant improvements in our search engine rankings within a short timeframe.
LIFT-FINANCIAL
The depth of knowledge shared in Miriam’s content is remarkable. We are committed to leveraging this high-quality, authoritative material to enhance our future communications.
APTUS UTILITIES
“I’ve been working in a team with Miriam for several months and she’s been great to work with. The depth of her SEO knowledge is very clear, as is her effectiveness at getting results for clients. She’s also organised and a great communicator – essential when we are working remotely. I’d happily recommend Miriam to anyone.”
Alex Hardy
Web Developer & Trainer
fAQ
Common Questions About My Services
Why is SEO important for a professional services business?
Search engine optimisation (SEO) helps your business get found online by potential clients actively searching for the services you offer in Liverpool and across the UK.
By improving your website’s visibility in search results, you can attract more qualified leads, increase brand awareness, and ultimately grow your practice or firm.
For professional services, this means connecting with individuals seeking specific expertise and building trust online.
As an AI SEO Specialist, what types of AI-driven SEO services do you offer to businesses in Liverpool and across the UK?
As an AI SEO Specialist, I offer a comprehensive suite of AI-informed SEO services to businesses in Liverpool and across the UK, designed to enhance your online presence and drive sustainable growth. My services include:
Technical SEO Audits with AI Insights: Conducting thorough technical SEO audits using AI to identify and address issues affecting site performance, such as site speed, mobile responsiveness, and crawlability.
AI-Enhanced Keyword Research and Strategy: Utilising advanced AI tools to analyse search trends, I identify high-impact keywords that align with your business objectives, ensuring your content reaches the right audience.
AI-Powered Content Optimisation: Crafting and refining content to ensure it is engaging, relevant, and optimised for both traditional search engines and AI-driven platforms.
Predictive Analytics for SEO: Leveraging AI-driven predictive analytics to forecast emerging trends, enabling proactive adjustments to your SEO strategy to maintain a competitive edge.
Can I see examples of your work?
Yes, you can view and download my portfolio highlights. I’ve also listed samples of client work completed on a freelance and contractor basis here.
What exactly is technical SEO, and why is it crucial for my website’s success?
Technical SEO focuses on optimising the backend of your website to ensure it meets the technical requirements of search engines. This includes aspects like website speed, mobile-friendliness, site architecture, crawlability, and indexability.
A technically sound website makes it easier for search engines to find, understand, and rank your content, which is fundamental for overall SEO success.
What kind of content do you create, and how does it contribute to improving my website’s SEO?
I create various types of high-quality, research-backed content designed to attract your target audience and improve your search engine rankings.
This can include:
* Service Pages: Detailed descriptions of your services, targeted for relevant keywords and key phrases.
* Blog Posts: Informative and engaging articles that address your audience’s questions and establish your expertise.
* Landing Pages: Targeted pages designed to convert visitors into leads.
* Website Copy: Clear, concise, and persuasive text for all key pages of your website. Strategic content creation helps you target specific keywords, provide value to your audience, and establish yourself as an authority in your sector.
How do your monthly retainer packages work, and which one is right for my business?
My monthly retainer packages provide ongoing SEO support and consistent optimisation to help your business achieve sustained growth. Each package offers a dedicated amount of support time and a range of services tailored to different business needs and growth stages.
The SEO Starter package is ideal for maintaining momentum, SEO Growth is for businesses looking to accelerate organic growth, and SEO Advantage is best for established businesses aiming for market leadership.
We can discuss your specific goals and current situation to determine the most suitable package for you.
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